The World Cup has thus far treated fans to a fantastic spectacle, with great drama, breathtaking goals, beautiful typography and some unexpected results. Wait a second, beautiful typography? Why yes indeed.
Did you know that in 2006 Dalton Maag claimed the team with the best typography won the World Cup? No, me neither, but renowned typography blog Font Feed did, and they have put together a fine post detailing everything you ever dared ask about typefaces used in this year's most exclusive football competition.
Who would have guessed that Italy's team shirts use a custom typeface called Crepello? Or that Ghana's strip features another called Olembe? Designer Paul Barnes goes into some detail in Font Feed article about his work for Puma Pace and the thought processes that went into creating some of the custom lettering.
For the African series of numbers I was interested in making letters that had an element of the handmade and the brush stroke. I had seen at previous African Cup of Nations how the fans enjoyed displaying loyalty, by painting their bodies and writing the names of their favourite players.
I bet you'll never look at a back side of a football player the same way again. Typography rocks the World... Cup.
Who's playing who
Today will see another three games played in South Africa, and after the diabolical display England put on yesterday, I'll just be glad to see a decent match being played out between competent nations.
Saturday's schedule looks like this:
- Netherlands v Japan (12:30 GMT+1)
- Ghana v Australia (15:00 GMT+1)
- Cameroon v Denmark (19:30 GMT+1)
Here's hoping Australia fair better than in their opening match against Germany. As ever, do let us know who you're supporting and what predictions you have for the games ahead.
Yesterday, the sound of parping vuvuzelas was temporally drowned out by unabashed booing of Rooney & Co. I'd be interested to hear your thoughts on whether fans should stick by, or stick it to, the teams they've travelled so far to see.